It has been around three months since I took the plunge of going self hosted with my blog. This was undoubtedly one of the biggest decisions I had to make as a blogger. Although it took a little getting used to, I am so happy I took the leap. In today’s post, I will be sharing with you all 6 reasons to go self-hosted with your blog!
IT IS NOT AS HARD AS IT LOOKS
I can tell you from experience that going self hosted is not as hard as it looks. Having said that, make sure you choose a good hosting platform. I highly recommend Siteground– they literally made the process so easy for me. Their 24/7 live chat service is a life saver! Be sure to check out my ‘Going Self-Hosted 101’ blog post where I share my experience and provide useful tips that can help make your self hosting process easier.
YOUR OWN DOMAIN NAME
When you go self-hosted, you get to have your very own personalized domain name without that annoying ‘.wordpress.com’ at the end of it. When I made my free blog, I literally just wrote down the first thing that came to my head which was ‘beauty762.wordpress.com’. How unprofessional does that sound! I am now at beaulife.org and I love it!
With a free WordPress blog, you only have access to a limited number of themes. Basically, you do not have a lot of freedom in how your blog looks. By going self hosted, you have access to a wide range of professional themes. You have total freedom to customize them to suit your needs and blog style. Pipdig has some beautiful themes and I have noticed that a lot of the more established bloggers have gotten their themes from there. You can also check out WordPress.org themes. If you are looking for more affordable ones, then Etsy has some great options.
This was one of the biggest reasons why I decided to go self hosted. Plugins quite simply add new features to your WordPress site. Jetpack– the one used most commonly- gives you access to most of the WordPress features that you previously had on your free WordPress site. This includes your stats and the WordPress reader section. It also gives you access to hundreds of professional themes, helps in migrating your followers, backing up your site and overall giving more security to your site. Another great one is Yoast. If you are looking into SEO- making your site rank higher on search engines- then this plugin is for you. It makes everything super easy to understand especially for those of us who are not very tech-savvy. Monster Insights is amazing for accessing your site’s traffic through Google Analytics. If you are considering going self hosted or already are, I would highly recommend these three plugins. There are, of course, tons of other amazing plugins available. You can download them depending on your needs.
MONETIZING YOUR SITE
By going self hosted, you will have the freedom to place ads on your website through Google Adsense. I was always intrigued by this while using the free WordPress version. Back then, I had no control over what ads WordPress wanted to display on my blog. Google Adsense not only allows you to display ads but actually caters the ads to your audience’s preferences so that they are more likely to click on them and hence generate revenue for you. Keep in mind though that the amount you earn highly depends on your traffic. Do not expect to start earning huge amounts of money through these ads unless you have a lot of traffic. You can always use affiliate links which is another great way of earning money through your blog.
When you go self-hosted, you are able to check your site’s DA (Domain Authority) using a Domain Authority Checker. Keep in mind that you can only check your DA if you are self-hosted. DA is the search engine ranking score (ranging from 0-100) that basically tells you how well your site will rank on search engine results pages. There are tons of ways to increase your DA such as back-links, on page SEO optimization, improving page speed and much more but let us leave that for another blog post. The main point here is that by being able to check your DA score you can take the appropriate steps needed to increase it and in turn land yourself on the first page of google. A high DA score is also very good if you are looking to work with brands. Some brands actually have specific DA requirement like 20+ or 30+ in order to be able to work with them. I am currently in the process of increasing my DA. It takes time, but it is definitely worth it!
Well, i really hope this post was enough to convince you to go self-hosted as well! I am having so much fun growing my blog and having access to all these amazing features that i did not have before.
If you do have any doubts or questions, feel free to leave them in the comments. I will be more than happy to help!
THANK YOU FOR READING! xx
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